NOSTALGIA MEETS IDENTITY.
CAPTURING THE INTENSITY
OF HUMAN EXPERIENCES
THROUGH EVOCATIVE VISUALS.
About
Work
© 2024 MINH MAKES
SEATGEEK
The SeatGeek app redesign aims to breathe life into its current mobile app, and solve hierarchies and visual flaws that may have placed a disadvantage on their brand image compared to others in the market. Some of the issues resolved within this design were to utilize an IOS Touch Bar, redesigning the pay screen for seamless transactions, and skinning the app interface inside out to appear more dynamic, while adhering to brand guidelines.
PROBLEM STATEMENT
The SeatGeek App has a lot to offer when maximized to its full potential. From concert events
to sports tickets, the design felt lackluster and constrained that seemingly goes against the
company’s motto. This redesign aims to breathe life into SeatGeek’s mobile app, and tackle hierarchies
and visual flaws that may have placed a disadvantage on their brand image compared to their competitors.
SeatGeek Mobile App Redesign Proposal · Sketches
GOALS
· Introduce accent colors to enrich the UI and enhance content flow for a seamless user experience.
· Leverage the iOS Touch Bar to streamline actions, reducing steps in the payment process.
· Refine each screen's layout to align with brand guidelines, creating a cohesive and dynamic design.
· Leverage the iOS Touch Bar to streamline actions, reducing steps in the payment process.
· Refine each screen's layout to align with brand guidelines, creating a cohesive and dynamic design.
TYPOGRAPHY DESIGN SYSTEM
Roobert is a geometric sans-serif typeface that fits SeatGeek’s modern and friendly brand identity. Its clean, rounded letterforms offer excellent readability on digital screens, while evoking a sense of approachability and ease. Roobert's versatile weight range complements the app's dynamic visual design, enhancing user experience and brand cohesion.
SeatGeek App Final